ARTBOOK BLOG

RECENT POSTS

DATE 8/20/2024

Heads up on 4/20!

DATE 4/30/2024

Danny Lyon at Photobook Austin

DATE 4/30/2024

Rizzoli Bookstore presents Roger A. Deakins with James Ellis Deakins and Matthew Heineman on 'Byways'

DATE 4/25/2024

Join us at Printed Matter's NYABF 2024!

DATE 4/25/2024

The Strand presents Joshua Charow in conversation with Wendy Goodman for the launch of 'Loft Law'

DATE 4/24/2024

Bungee Space presents Set Margins’ 6-Book Launch and Get Together

DATE 4/21/2024

Time & Space Limited presents "Memory as Various: Bernadette Mayer's 'Memory'"

DATE 4/18/2024

Howl! Arts/Howl! Archive presents Pyramid Pioneers with 'We Started a Nightclub' signing

DATE 4/18/2024

A birthright and a legacy in Ivan McClellan's 'Eight Seconds: Black Rodeo Culture'

DATE 4/14/2024

Vintage 'Audio Erotica' from Jonny Trunk

DATE 4/13/2024

Unnameable Books presents "Reading from Bernadette Mayer's 'Memory'"

DATE 4/13/2024

Artbook at Hauser & Wirth presents Heather McCalden and Cyrus Dunham launching 'The Observable Universe: An Investigation'

DATE 4/12/2024

Join Artbook | D.A.P. at Shoppe Object at High Point


IMAGE GALLERY

Mario Vellani Marchi
CORY REYNOLDS | DATE 12/29/2012

Italian Advertising Posters from the early 20th Century: Irony, Imagination and Eroticism in Advertising 1895-1960

Irony, Imagination and Eroticism in Advertising 1895-1960: The title of this delectable collection of early 20th century Italian posters says it all.
In the closing decade of the nineteenth century, the modern age invaded the city streets of Italy in the form of advertising posters. Bouquets of monkeys, elephants, masks, automobiles and elegantly--and sometimes scantily--clad ladies suddenly blossomed upon walls everywhere, indoors and out, visually grabbing the attention of an Italian public interested in the new commercial products that promised a new way of living. These advertisements were executed by some of the greatest illustrators of the day--Leonetto Cappiello, Achille Lucien Mauzan, Marcello Dudovich, Plinio Codognato, Leopoldo Metlicovitz and Gino Boccasile--who together produced a medley of playful, allusive, ironic and experimental imagery unmatched by any other European or American posters of that era. Featured image is Mario Vellani Marchi's 1922 poster for Vermouth Bianco S.O.V. Bitter: an appropriate image to toast the new year.

Posters: Irony, Imagination and Eroticism in Advertising 1895-1960

Posters: Irony, Imagination and Eroticism in Advertising 1895-1960

Silvana Editoriale
Clth, 10 x 12 in. / 288 pgs / 250 color.





Vintage Valentine

DATE 2/14/2024

Vintage Valentine

Forever Valentino

DATE 11/27/2023

Forever Valentino