| | | | Heads Together: Weed and the Underground Press Syndicate, 1965–1973Edited with text by David Jacob Kramer. Text by David Jacob Kramer, Rembert Browne, Melania Gazzotti. Oral histories by John Sinclair, Ishmael Reed, Marjorie Heins, Mariann Wizard-Vasquez, Abe Peck.
 A glorious design herbarium of marijuana ads from the great underground magazines of the 1960s and '70sThe youth uprising now simply known as the Sixties was fed by one of the greatest booms in publishing history. The Underground Press Syndicate (UPS) began as a loose confederation of five papers in 1966, and within a few years swelled to over 500 across the world, including Kaleidoscope, International Times and the East Village Other. They "spread like weed,” said the UPS director, weed dealer and eventual founder of High Times Tom Forcade. The metaphor was apt: the UPS spurred the legalization movement, and weed became its totem—and a helpful means for government agencies to crack down on the UPS, since weed permeated UPS pages, with gaps in text crammed with weed-inspired “spot illustrations.”
Heads Together collects these drawings, shining a light on lesser-known names in the stoner-art canon, and many who weren’t names at all since no signature was attached. It also compiles guides for growing weed from the period that were treated like contraband by the CIA. Activist-oriented, psychedelic rolling papers are showcased too. As pot now fast-tracks toward legalization in the US and beyond, its once-incendiary status is brought into odd relief. Pot’s contemporary corporate profiteers do not reflect those who fought for legalization, or the Black and Latino populations strategically criminalized for pot well before hippies were targeted and long after. The art in this book speaks to a time when pot was smoked with optimism, as something capable of activating transformation in the face of corrupt and powerful forces.
PRAISE AND REVIEWSLA Weekly Shana Nys Dambrot Powerfully demonstrate[s] the effectiveness of art to express the outsider voice, garner and galvanize far-flung communities, and advance and bolster the work of social justice and cultural progress. |
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| | FROM THE ARTBOOK BLOG CORY REYNOLDS | DATE 4/20/2023 Featured spreads are from Heads Together: Weed and the Underground Press Syndicate, 1965–1973, Edition Patrick Frey’s intoxicating 566-page compendium of marijuana ads and illustrations from the Underground Press Syndicate during the height of the American counterculture. UPS coordinator and cofounder of the East Village Other John Wilcock writes, “Pot was to become a significant part of the impending youth revolution, corresponding to the black flag of anarchy in the way that it rallied the troops. Even if it began as an act of defiance, it soon became the one thing shared by all sectors of the anti-establishment throughout the Western world. There wasn’t any underground newspaper that I visited—Zurich, Rome, Amsterdam, London, Paris, to name but a few where I wasn’t invited to share a friendly joint, just as we had shared pictures and stories… it was impossible to overestimate how important pot had been as a unifying banner and rallying point.” continue to blog | FORTHCOMING AND NEW: VISUAL CULTURE |  | SKIRAISBN: 9788857248813
USD $50.00 | CAN $70Pub Date: 12/5/2023
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