Check out our Spring 2019 catalog, featuring more than 500 new books on art & culture. We welcome new publishers Arquine, Atelier Éditions, August Editions, The Design Museum, London, Eakins Press, Editions Patrick Frey, Fulgur Press, Kasmin, Lisson Gallery, Marciano Art Foundation, Marsilio Editori, Onomatopee and Ridinghouse to our list in 2019!
Back in 1993, graphic designer brothers Markus and Daniel Freitag were on the lookout for a messenger bag. Inspired by the cheerfully colored trucks rumbling along the highway that crossed the city of Zurich just in front of their apartment, they cut a messenger bag out of an old truck tarpaulin. The shoulder strap was fashioned from used car seatbelts, while an old bicycle inner tube provided the edging. Freitag bags soon became fashionable and the Freitag company now employs more than 120 people. The publication uses the example of Freitag to show that design does not end with the product. The history, products, manufacture, organization, distribution, marketing, and reception are explained, commented upon, and presented in often surprising ways. On the occasion of an exhibition dedicated to the Freitag story at Museum of Design Zurich, Lars Muller Publishers will publish a generously illustrated paperback book that includes interviews, documentation, and essays on the Freitag concept and its history.
in stock $35.00
Free Shipping
UPS GROUND IN THE CONTINENTAL U.S. FOR CONSUMER ONLINE ORDERS
NEW YORK Showroom by Appointment Only 75 Broad Street, Suite 630 New York NY 10004 Tel 212 627 1999
LOS ANGELES Showroom by Appointment Only
818 S. Broadway, Suite 700 Los Angeles, CA 90014 Tel. 323 969 8985
ARTBOOK LLC D.A.P. | Distributed Art Publishers, Inc.
All site content Copyright C 2000-2017 by Distributed Art Publishers, Inc. and the respective publishers, authors, artists. For reproduction permissions, contact the copyright holders.
The D.A.P. Catalog www.artbook.com
Distributed by D.A.P.
FORMAT: Pbk, 4.5 x 7 in. / 280 pgs / 310 images. LIST PRICE: U.S. $35.00 LIST PRICE: CANADA $47.5 ISBN: 9783037782781 PUBLISHER: Lars Müller Publishers AVAILABLE: 7/9/2012 DISTRIBUTION: D.A.P. RETAILER DISC: TRADE PUBLISHING STATUS: Active AVAILABILITY: In stock TERRITORY: NA ONLY
Published by Lars Müller Publishers. Edited by Renate Menzi.
Back in 1993, graphic designer brothers Markus and Daniel Freitag were on the lookout for a messenger bag. Inspired by the cheerfully colored trucks rumbling along the highway that crossed the city of Zurich just in front of their apartment, they cut a messenger bag out of an old truck tarpaulin. The shoulder strap was fashioned from used car seatbelts, while an old bicycle inner tube provided the edging. Freitag bags soon became fashionable and the Freitag company now employs more than 120 people. The publication uses the example of Freitag to show that design does not end with the product. The history, products, manufacture, organization, distribution, marketing, and reception are explained, commented upon, and presented in often surprising ways. On the occasion of an exhibition dedicated to the Freitag story at Museum of Design Zurich, Lars Muller Publishers will publish a generously illustrated paperback book that includes interviews, documentation, and essays on the Freitag concept and its history.
