CORY REYNOLDS | DATE 9/22/2015

Swiss Institute Launches the 2nd Annual Architecture & Design Series, Curated by Felix Burrichter

Join ARTBOOK @ Swiss Institute Thursday, September 24 from 6-8PM to celebrate the opening of PAVILLON DE L’ESPRIT NOUVEAU: A 21st Century Show Home, curated by PIN-UP magazine's Felix Burrichter.

From September 25 – November 8, 2015, ARTBOOK @ Swiss Institute presents a hand-picked selection of architecture and design titles related to Burrichter's exhibition, which channels the visionary irreverence of Le Corbusier for a 21st-Century take on domesticity.

ABOUT THE EXHIBITION

When Swiss-born architect Le Corbusier participated in the 1925 Paris Exposition des Arts Décoratifs, his contribution – the original Pavillon de l’Esprit Nouveau – caused an uproar among the fair’s organizers. In a commercial trade show intended to facilitate the promotion of the Art Déco style, his aesthetic was dismissed as antithetical. In retrospect, however, Le Corbusier’s Pavillon de L’Esprit Nouveau acted as a manifesto that introduced revolutionary design concepts, such as building standardization, mass-production as it applies to furnishings and interiors, and the mechanization of the home. These ideas would resonate for decades to come, largely influencing post-war housing schemes and décor throughout the rest of the 20th century.

In homage to the original Pavillon de l’Esprit Nouveau, Burrichter’s exhibition acts as a conceptual show home for the 21st-Century. Ninety years after the original debuted in Paris, this contemporary PAVILLON DE L’ESPRIT NOUVEAU explores new modes of domesticity, as well as innovation in furniture design, where craft co-exists with computational expertise. The exhibition features over 30 international designers and artists, most of whom are participating with specially commissioned works. All featured pieces bear key elements in either fabrication or material that highlight industrial progress made in the last 15 years such as laser-cutting, 3D-printing, advanced LED-technology, non-woven textiles, and ultra-light carbon-fiber.

In addition to serving as a platform for new design, PAVILLON DE L’ESPRIT NOUVEAU is also an interactive, architectural experience. Divided into softly delineated zones, each increasing in levels of privacy, the exhibition design by architect and artist Shawn Maximo makes use of digital rendering technology and Chroma key compositing. The 21st-Century show home incorporates scenarios of different domestic environments, exploring the blurred lines in a culture of digital escapism and surveillance.

In the characteristically confident words of Le Corbusier, the Pavillon’s 2015 iteration at Swiss Institute aims to capture “a turning point in the design of modern interiors and a milestone in the evolution of architecture.”

WORKS BY: Lindsey Adelman, Nanu Al-Hamad, Aranda\Lasch, Alessandro Bava, Josh Bitelli, Camille Blin, Laureline Galliot, Konstantin Grcic, Paul Kopkau, Kram/Weisshaar, Joris Laarman, Max Lamb, Le Corbusier, Piero Lissoni, Philippe Malouin, Shawn Maximo, Jasper Morrison, Jonathan Muecke, Marlie Mul, Ifeanyi Oganwu, Leon Ransmeier, Sean Raspet, Jessi Reaves, Guto Requena, RO/LU, Rossi Bianchi, Julika Rudelius, Soft Baroque, Robert Stadler, Ian Stell, Katie Stout, Elisa Strozyk, Studio Drift, Patricia Urquiola, Christian Wassmann, Bethan Laura Wood.

FELIX BURRICHTER is a German-born, New York-based writer and creative director. He studied architecture at the Ecole Spéciale d’Architecture (Paris) and Columbia University (New York) before founding PIN–UP magazine in 2006 of which he is editor and creative director. PIN–UP is a biannual architecture and design magazine (“Magazine for Architectural Entertainment”) that regularly features interviews with renowned architects (SANAA, Richard Meier, Shigeru Ban, Zaha Hadid, Peter Marino, Ricardo Bofill, Odile Decq, David Adjaye, Santiago Calatrava, Rem Koolhaas) as well as critical essays and contemporary architecture and design photography. Heralded as a “cult design zine” by the New York Times and for “framing the built environment in decidedly sexy terms” (Architectural Digest), in 2011 PIN–UP was awarded the Gold Medal for Editorial Design by the Art Director’s Club America. In addition to consulting on art and design books, Burrichter is a regular contributor to T The New York Times Style Magazine, W Magazine, and Fantastic Man.

ARTBOOK @ Swiss Institute is a curated, long-term pop-up bookshop at the Swiss Institute contemporary art center in New York. For each new exhibition, ARTBOOK freshly installs an entirely new thematic focus, new choice of titles and eclectic selection of publishers. Browsers and collectors alike are treated to a library-quality display of new releases, classic titles, museum catalogues, out-of-print and rare books, hard-to-find treasures, indie magazines and limited editions. Each theme store is conceived in collaboration between ARTBOOK's Skuta Helgason and the Swiss Institute's curatorial team with input from represented artists.

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