fb pixcode

PHOTOGRAPHY SURVEYS | COLLECTIONS | MOVEMENTS | EXHIBITIONS

PUBLISHER

BOOK FORMAT
Hardcover, 9.5 x 7.5 in. / 128 pgs / 56 color.

PUBLISHING STATUS
Pub Date
Out of stock indefinitely

DISTRIBUTION
D.A.P. Exclusive
Catalog: FALL 2011 p. 52   

PRODUCT DETAILS
ISBN 9781905712205 TRADE
List Price: $29.95 CDN $39.95

AVAILABILITY
Not available

DOWNLOAD THE SPRING 2023 CATALOG

Artbook | D.A.P. Catalog Cover Link
Preview our Spring 2023 catalog, featuring more than 500 new books on art, photography, design, architecture, film, music and visual culture.
  

Our True Intent Is All For Your Delight

The John Hinde Butlin's Photographs

Introduction by Martin Parr.

Our True Intent Is All For Your DelightIn the late 1960s and early 1970s, the John Hinde Studio, based in Dublin, produced a series of postcards to be sold at Butlin's holiday camps throughout the British Isles. Famous for their “hi-de-hi” catchphrase, redcoat hosts and bargain packages with all entertainment included, Butlin's annually hosted over a million holidaying Britons throughout the 1970s. It was the challenging job of two German (Elmar Ludwig and Edmund Nägele) and one British photographer (David Noble) to execute the photographs to Hinde's rigorous formula and standards. With innovative use of color and elaborate staging (the trademarks of a John Hinde postcard), each photograph is painstakingly produced, with often large casts of real holidaymakers acting their allocated roles in these narrative tableaux of the Butlin's quiet lounges, ballrooms and Beachcomber bars. Shot with large-format cameras and lit like a film set, these photographs were an extraordinary undertaking in their production values, and helped John Hinde become one of the most successful postcard publishers in the world. Most of the John Hinde Butlin's photographs have only ever been published as postcards. This new affordable edition of Our True Intent Is All For Your Delight, first published to critical acclaim and popular success in 2002, is published to mark the 75th anniversary of Butlins.

Featured image, A Corner of the Beachcomber Bar, Bognor Regis, West Sussex, by Edmund Nägele is reproduced from Our True Intent Is All For Your Delight: The John Hinde Butlin's Photographs.

Our True Intent Is All For Your Delight

STATUS: Out of stock indefinitely.

FROM THE BOOK
"Each image offers everything a good photo should. They are entertaining, acutely observed, and have great social historical value. They appear casually taken, yet we know from the photographers how difficult they were to stage. As with all Hinde imagery, they show an idealized view of the world, and, after the passage of time, acquire the power of a lost dream. The most remarkable thing of all is that the cards were painstakingly produced not for any aspirational ideas or as great art, but as humble postcards to sell for a few pence to holidaymakers." -- Martin Parr, excerpted from the Introduction to Our Tue Intent Is All for Your Delight.

OF RELATED INTEREST

Martin Parr: Bliss

MARTIN PARR: BLISS

CHRIS BOOT

ISBN: 9780954281335
USD $24.95
| CAN $27.5

Pub Date: 6/30/2009
Out of print | Not available


Our True Intent Is All For Your Delight: The John Hinde Butlin's Photographs

OUR TRUE INTENT IS ALL FOR YOUR DELIGHT: THE JOHN HINDE BUTLIN'S PHOTOGRAPHS

CHRIS BOOT

ISBN: 9780954281304
USD $39.95
| CAN $53.95

Pub Date: 6/30/2009
Out of stock indefinitely | Not available


FORTHCOMING AND NEW: PHOTOGRAPHY

Jamel Shabazz: Albums

JAMEL SHABAZZ: ALBUMS

STEIDL/THE GORDON PARKS FOUNDATION

ISBN: 9783969990957
USD $50.00
| CAN $70

Pub Date: 3/14/2023
Forthcoming


Dry Hole

DRY HOLE

ARCHIVE OF MODERN CONFLICT/MöREL

ISBN: 9781907071904
USD $50.00
| CAN $70 UK £ 44

Pub Date: 12/13/2022
Active | In stock


The Sir Mark Fehrs Haukohl Collection of European Women Photographers 2000–2020

THE SIR MARK FEHRS HAUKOHL COLLECTION OF EUROPEAN WOMEN PHOTOGRAPHERS 2000–2020

STEIDL

ISBN: 9783969991428
USD $65.00
| CAN $90

Pub Date: 6/27/2023
Forthcoming


The Pleasure of Seeing

THE PLEASURE OF SEEING

DAMIANI

ISBN: 9788862087933
USD $59.95
| CAN $83.95

Pub Date: 4/25/2023
Forthcoming


Events of the Social: Portraiture and Collective Agency

EVENTS OF THE SOCIAL: PORTRAITURE AND COLLECTIVE AGENCY

STEIDL/THE WALTHER COLLECTION

ISBN: 9783969990872
USD $45.00
| CAN $63

Pub Date: 1/17/2023
Active | In stock


Africa: Discovering Wildlife Parks

AFRICA: DISCOVERING WILDLIFE PARKS

SKIRA

ISBN: 9788857248578
USD $60.00
| CAN $84

Pub Date: 4/11/2023
Forthcoming


World Press Photo Yearbook 2023

WORLD PRESS PHOTO YEARBOOK 2023

HATJE CANTZ

ISBN: 9783775754330
USD $39.95
| CAN $55.95

Pub Date: 6/6/2023
Forthcoming


The Opéra

THE OPéRA

KERBER

ISBN: 9783735608529
USD $180.00
| CAN $252

Pub Date: 6/20/2023
Forthcoming


Men Like Hitler

MEN LIKE HITLER

SPECTOR BOOKS

ISBN: 9783959056311
USD $40.00
| CAN $56

Pub Date: 5/2/2023
Forthcoming


Dreams of the Spider Woman

DREAMS OF THE SPIDER WOMAN

RM/EDICIONES LARIVIERE

ISBN: 9788419233332
USD $60.00
| CAN $84

Pub Date: 2/28/2023
Active | In stock


World Press Photo Yearbook 2023

WORLD PRESS PHOTO YEARBOOK 2023

HATJE CANTZ

ISBN: 9783775754330
USD $39.95
| CAN $55.95

Pub Date: 6/6/2023
Forthcoming


Norwegian Scenic Routes

NORWEGIAN SCENIC ROUTES

FORLAGET PRESS

ISBN: 9788232804450
USD $50.00
| CAN $70 UK £ 43

Pub Date: 4/25/2023
Forthcoming