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| | BOOK FORMAT
Hardcover, 9 x 11.75 in. / 256 pgs / 400 color / 200 bw PUBLISHING STATUS
Pub Date 12/2/2001
Out of print DISTRIBUTION
D.A.P. Exclusive
Catalog: SPRING 2001 PRODUCT DETAILS
ISBN 9783775790598 TRADE
List Price: $75.00 CDN $90.00 AVAILABILITY
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| | | Karl Gerstner: Visual LanguageArtwork by Karl Gerstner.
Karl Gerstner is one of Switzerland's preeminent graphic designers. In 1959, he and Markus Kutter founded the agency Gerstner + Kutter, which later became Gerstner, Gredinger, and Kutter (GGK). Before long, the agency had become one of the largest internationally acclaimed advertising firms in Switzerland. After withdrawing from active agency work, Gerstner designed the corporate identities for such companies as Swiss Air, Burda and Langenscheidt, in addition to working as worldwide identity consultant and designer for IBM. In visual language, Gerstner recapitulates his now 50 years of active work as a graphic designer. The ups and downs of a designer's professional life are vividly illustrated with samples of work that were both realized and rejected by his clients. Describing in detail how he managed to be such a successful and groundbreaking designer, Gerstner relates a narrative that is essential to the history of postwar design. Astutely written and brilliantly designed, visual language follows in the tradition of Gerstner's earlier period-defining classics, Designing Programs and Compendium for Literates.
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USD $45.00 | CAN $60Pub Date: 10/24/2016
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|  | By Dafi Kühne.LARS MüLLER PUBLISHERSISBN: 9783037785096
USD $49.00 | CAN $65Pub Date: 1/25/2017
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|  | Edited by Lars Müller.LARS MüLLER PUBLISHERSISBN: 9783037781210
USD $49.00 | CAN $65Pub Date: 2/27/2009
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USD $40.00 | CAN $54Pub Date: 4/25/2014
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|  | By Gerda Breuer.LARS MüLLER PUBLISHERSISBN: 9783037782583
USD $40.00 | CAN $54Pub Date: 10/25/2012
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|  | Text by Martin Heller.LARS MüLLER PUBLISHERSISBN: 9783037781296
USD $35.00 | CAN $47.5Pub Date: 1/31/2008
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|  | Text by Nanni Baltzer.LARS MüLLER PUBLISHERSISBN: 9783037781289
USD $35.00 | CAN $47.5Pub Date: 1/31/2008
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USD $25.00 | CAN $34.5Pub Date: 11/25/2015
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|  | Text by Thomas Macho.LARS MüLLER PUBLISHERSISBN: 9783037781517
USD $40.00 | CAN $54Pub Date: 1/31/2009
Active | Out of stock
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FORMAT: Hardcover, 9 x 11.75 in. / 256 pgs / 400 color / 200 b&w
LIST PRICE: U.S. $75.00
LIST PRICE: CANADA $90
ISBN: 9783775790598
PUBLISHER: Hatje Cantz
AVAILABLE: 12/2/2001
DISTRIBUTION: D.A.P.
RETAILER DISC: TRADE
PUBLISHING STATUS: Out of print
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| Karl Gerstner: Visual Language Published by Hatje Cantz.
Artwork by Karl Gerstner. | Karl Gerstner is one of Switzerland's preeminent graphic designers. In 1959, he and Markus Kutter founded the agency Gerstner + Kutter, which later became Gerstner, Gredinger, and Kutter (GGK). Before long, the agency had become one of the largest internationally acclaimed advertising firms in Switzerland. After withdrawing from active agency work, Gerstner designed the corporate identities for such companies as Swiss Air, Burda and Langenscheidt, in addition to working as worldwide identity consultant and designer for IBM. In visual language, Gerstner recapitulates his now 50 years of active work as a graphic designer. The ups and downs of a designer's professional life are vividly illustrated with samples of work that were both realized and rejected by his clients. Describing in detail how he managed to be such a successful and groundbreaking designer, Gerstner relates a narrative that is essential to the history of postwar design. Astutely written and brilliantly designed, visual language follows in the tradition of Gerstner's earlier period-defining classics, Designing Programs and Compendium for Literates.
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