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| | BOOK FORMAT Paperback, 8.75 x 9.25 in. / 120 pgs / 50 color. PUBLISHING STATUS Pub Date 6/1/2008 Out of print DISTRIBUTION D.A.P. Exclusive Catalog: SPRING 2008 p. 112 PRODUCT DETAILS ISBN 9783775721165 TRADE List Price: $30.00 CDN $35.00 AVAILABILITY Not available | TERRITORY NA LA | | THE SPRING 2024 ARTBOOK | D.A.P. CATALOG | Preview our Spring 2024 catalog, featuring more than 500 new books on art, photography, design, architecture, film, music and visual culture. |
|   |   | Art Brandswhen Dogs Eat BeuysText by Michael Klant, Jochen Ludwig, Günter Figal et al.
Vermeer chippers, Fontana juice, Giotto candies, Goya noodles, Lichtenstein medicine, Rembrandt toothpaste, Richter spicy fish rolls and Beuys dog food… In this amusing volume, published in conjunction with an exhibition at the Museum für Neue Kunst, Freiburg, German artist and historian Michael Klant introduces us to “art brands,” his collection of products named after famous artists throughout history. As the subtitle, If Dogs Eat Beuys, suggests, some of these objects are quite humble. Sometimes they are made by manufacturers who happen to have the same last name as the famous artist, but often they have simply been given these illustrious names so that they will sell better--as with Rembrandt toothpaste, which presumably implies that your teeth will be as brilliant as the seventeenth-century master’s paintings. On the serious side: these product names are canny cultural hooks that subliminally play on our knowledge of art in the name of commerce.
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FORMAT: Paperback, 8.75 x 9.25 in. / 120 pgs / 50 color. LIST PRICE: U.S. $30.00 LIST PRICE: CANADA $35 ISBN: 9783775721165 PUBLISHER: Hatje Cantz AVAILABLE: 6/1/2008 DISTRIBUTION: D.A.P. RETAILER DISC: TRADE PUBLISHING STATUS: Out of print AVAILABILITY: Not available TERRITORY: NA LA | D.A.P. CATALOG: SPRING 2008 Page 112 | PRESS INQUIRIES
Tel: (212) 627-1999 ext 217 Fax: (212) 627-9484 Email Press Inquiries: publicity@dapinc.com | TRADE RESALE ORDERS
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| Art Brands when Dogs Eat Beuys Published by Hatje Cantz. Text by Michael Klant, Jochen Ludwig, Günter Figal et al. Vermeer chippers, Fontana juice, Giotto candies, Goya noodles, Lichtenstein medicine, Rembrandt toothpaste, Richter spicy fish rolls and Beuys dog food… In this amusing volume, published in conjunction with an exhibition at the Museum für Neue Kunst, Freiburg, German artist and historian Michael Klant introduces us to “art brands,” his collection of products named after famous artists throughout history. As the subtitle, If Dogs Eat Beuys, suggests, some of these objects are quite humble. Sometimes they are made by manufacturers who happen to have the same last name as the famous artist, but often they have simply been given these illustrious names so that they will sell better--as with Rembrandt toothpaste, which presumably implies that your teeth will be as brilliant as the seventeenth-century master’s paintings. On the serious side: these product names are canny cultural hooks that subliminally play on our knowledge of art in the name of commerce.
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